About me
Hi, it’s lovely to see you here. I’m Michela, I have a theatre background and 3+ years of branding, graphic design and copywriting experience. I fell in love with branding and strategy when I realised they’re the perfect combination of a creative heart and a business mind. You can learn more about the ins and outs of my approach below, but I just thought I’d say hi first!
My how
When working on a project, I approach each collaboration with empathy, efficiency and optimism. I have a soft spot for creating effective systems and having a clear process, ensuring a smooth development that is as stress-free as possible. Alongside this, I will guide you through each step with clear communication and tried-and-tested frameworks to create work that is informed by research and built for your target audience.
My why
After years of working on brands and designs without a purpose I chose to set up The Heartist Studio to bring together three clear goals:
For me
Purposefully work with enterprises, organisations and individuals focused on making a difference.
For you
Work as a freelancer to keep my running costs to a minimum and offer budget-friendly services.
For us
Prioritise ethical ways of running my business while championing the impact-driven community.
About the studio
An artist’s studio is a place of experimentation, of making and breaking rules while working on a bigger goal. By adding the ‘heart’ to ‘artist’, I aim to bring high-quality design craft and branding expertise to partner with heartfelt pioneers and impact-driven innovators and help shape a business landscape that’s fairer for people and planet.